In the 1940s, George de Mestral invented the first hook and loop fastener after studying the natural hook surface of a cocklebur under a microscope. Today, Velcro USA Inc. is a leader in the industrial, consumer, military, automotive, construction, and personal care markets with fastening innovations such as ULTRA-MATE® plastic HTH, VELTEX® display fabric, ONE-WRAP® straps, STICKY BACK™ tape, clear hook, non-woven fabrics, and many other reclosable fasteners. VELCRO® brand hook and loop fasteners are available with a sew-on or adhesive backing and come in different sizes and materials to best fit your application, whether it be for a disposable diaper, an orthopedic brace, a military uniform, a tradeshow booth, or your next home craft project.