A 360-Degree Approach to Flexible Packaging

360 approach to flexible packaging. Vamvalis, VOLPAK and Velcro Companies' logos and the Pellito package

Did you know that the flexible packaging market is valued at $221.7 Billion, and by 2025, it’s projected to be worth $278.95 Billion?  As the industry grows and trends move towards flexible packaging, food processing companies are challenged to differentiate themselves on store shelves. One company that does a great job standing out is Vamvalis Foods. With the help of our VELCRO® Brand flexible packaging solutions and machine manufacturer, VOLPAK, Vamvalis Foods stands out on shelves with their takes  Pellito snack food line.

Pellito Peanut Flexible Packaging

Who Are Our Partners?

Vamvalis

As an established food processor in the packaging nut space, Vamvalis Foods aims to offer the best possible food products at a great value. They have gained a reputation as a top-quality food manufacturer among customers and suppliers.

 

VOLPAK

VOLPAK is a flexible packaging machine manufacturer and is a subsidiary of Coesia, an industrial and packaging solutions company. They are a global manufacturer of horizontal form-fill-seal equipment and offer a wide range of pouch-type packaging. VOLPAK provides its partners with world-class service and has built over 6,000 machines in Barcelona, Spain.

 

The Challenge with this Flexible Packaging

Vamvalis Foods reached out to both Velcro Companies and VOLPAK to find a resealable closure that differentiated itself on store shelves and within the dried food space. They also wanted a solution that sealed through peanut contaminants within the manufacturing process.

“Velcro Companies was involved early on in the project. Starting from the engineering process, Velcro Companies provided VOLPAK with useful tips and tools to implement their VELCRO® Brand PRESS-LOK® Closure. Velcro Companies worked jointly with VOLPAK to find a solution that fit the closure with the right film, while also exceeding quality standards.”

– Inés González, Communication Coordinator, VOLPAK

Working together with VOLPAK, the team was able to overcome processing challenges and find the best material and closure for their application.

 

Our Custom Flexible Packaging Solution

Pellito Flexible Package with our VELCRO® Brand PRESS-LOK® Closure

Vamvalis Foods reached out to our packaging solutions team to work with a reliable and experienced supplier of hook-to-hook seals.

“While working with Velcro Companies, we received professional help and advice that helped us make the best possible choice for our needs.”

– Leonidas Papadakis, Project Manager, Vamvalis

Our team and partners were able to help provide a 360o approach to Vamvalis Foods every step of the way. Starting with manufacturing, VOLPAK supplied Vamvalis Foods with a new pouch machine that  was designed perfectly to incorporate our VELCRO® Brand PRESS-LOK® closure. Our technology provided the perfect solution to overcome their packaging challenges.

 

Premium Quality and Easy to Use – Our hook-to-hook technology is an intuitive closure that aligns to create a secure seal consumers can both hear and feel. Unlike zip seals, our VELCRO® Brand PRESS-LOK® fastener re-closes 100% of the time with no frustrating misalignment for Vamvalis’ consumers.

 

Value-Added To The Customer pack – Using our VELCRO® Brand PRESS-LOK® closure, Vamvalis Foods’ peanut line became a resealable package. They were also able to differentiate themselves from their competition by positioning themselves as a higher-tier snack.

 

Seals through contaminants – Within the Vamvalis Foods’ packaging process, nuts can be quite a dusty product, but with our VELCRO® Brand PRESS-LOK® closure, the flexible packaging could be sealed regardless of the contaminants.

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Posted in: Industries, Packaging